Slim
Close through the thigh, a clean taper to the ankle.
Shop slimFree hemming on every pair · Lifetime repairs · 100-day fit trial
The No. 7 Selvedge
One fit family, done right. We weave heavyweight selvedge on vintage shuttle looms, sew it stateside, and let your year - not a stonewash drum - do the fading.
14.5 oz selvedge Free hemming, for life
Workwear heritage
We don't do fast fashion or twenty fits you'll never wear. We do one denim line - engineered like the workwear that built this country: rope-dyed indigo, shuttle-loomed selvedge, copper rivets at every point of strain. Buy one pair, wear it for a decade, send it back for free repairs whenever it needs them.
Find your fit
Every fit is cut from the same honest denim - pick the leg that suits your stride.
Worn-in favourites
Find your wash
Start raw and fade it yourself, or pick a wash we've already broken in.
The fabric story
Our flagship cloth is rope-dyed for deep, dimensional indigo and woven on narrow shuttle looms that leave the tell-tale red selvedge line. It arrives rigid, then loosens and fades exactly where you bend, sit and stride.
From the crew
★★★★★
“Eight months in the No. 7 and the fades are unreal - honeycombs behind the knees, whiskers up front. They feel like they were made for my legs.”
Marcus T.Verified owner
★★★★★
“They hemmed them to my exact inseam for free and the chainstitch puckers beautifully. This is how denim is supposed to be bought.”
Dana R.Verified owner
★★★★★
“Blew out the knee after two years of jobsite abuse. Sent it in, they repaired it free and it came back better. Customers for life.”
Leon K.Verified owner